Ecublens/Zurich, 22 June 2008 – On 24 June 2008 Conforama Switzerland will be launching a new credit card under the name of Cosy Card in collaboration with GE Money Bank. The MasterCard, which can be used worldwide, may be applied for at all Conforama stores. Cosy Card holders will benefit from a bonus program and flexible payment options at particularly favourable terms.

On Tuesday, 24 June 2008, Conforama Switzerland, a leading Swiss home furnishing and electronics retailer, will be launching a new credit card. It will be a MasterCard under the name of Cosy Card, in collaboration with GE Money Bank, the issuer of the card and a leading financial services provider. The credit card can be used worldwide. Conforama customers will benefit from the credit card’s attractive bonus program. Bonus points can be collected when using the card worldwide inside and outside of Conforama stores.

Attractive loyalty program
Cardholders collect Cosy Points every time the card is used. Two points will be credited for every franc spent on a purchase at Conforama, while every franc of purchases made outside of Conforama will be eligible for one point. Once 2500 points have been accumulated, cardholders will receive a shopping voucher from Conforama in the amount of CHF 25. They will be automatically members of the Cosy Club and will profit from exclusive offers and special services at Conforama. The card can be used worldwide at over 24 million sales outlets and may be applied for at all Conforama stores in Switzerland.

Favourable Conditions
Primary and additional cards are free of charge for the first year (without an annual fee). As of the second year, the annual fee is CHF 19.90 for the primary card and CHF 9.90 for each additional card. With the card, the customer has the possibility of flexible payment options with a favourable credit interest rate for purchases at Conforama stores in Switzerland. The card has an attractive design and is available in cool black or warm orange.

For Bernard Levet, Director of Conforama Switzerland, the new card presents genuine added value for customers. “We are pleased to reward our customers’ loyalty with the Cosy Card and Cosy Club. The new customer and credit card will enable them to take advantage of unique offers”.

Richard Neff, Chief Executive Officer of GE Money Bank, the issuer of the credit card, emphasizes the uniqueness of the new card: “The Cosy Card is a true innovation on the Swiss credit card market. It represents a strong customer value program combined with a universal credit card that may be used worldwide”.

By issuing the new Cosy credit card, GE Money Bank and Conforama are re-affirming their successful 25-year partnership in the financing sector.

Conforama Switzerland comprises 13 stores in Switzerland with a sales area totalling 61,000 m². The company has 699 employees and generated sales of CHF 433.5 million in 2007. For more information: www.conforama.ch

Conforama (a subsidiary of the PPR Group) is the number two in the home furnishings sector worldwide and the number one in France. Conforama today has a total of 244 sales outlets, 178 of which are located in metropolitan France and 10 in the so-called DOM-TOM (“départements et territoires d’outre-mer” / overseas departments and territories). Outside of France, Conforama has 56 stores in six countries: in Spain, Switzerland, Portugal, Luxembourg, Italy and Croatia. 43 of these stores are run under the Conforama umbrella brand, 13 under that of Emmezeta. In 2007, Conforama generated sales of EUR 3.31 billion with its 15,400 employees. For more information: www.canalconfo.com

PPR develops a portfolio of high-growth global brands. Through its Consumer and Luxury brands, PPR generated sales of EUR 19.8 billion in 2007. The Group is present in 90 countries with approximately 93,000 employees. PPR shares are listed on Euronext Paris (# 121485, PRTP.PA, PPFP).

To explore the universe of PPR brands go to www.ppr.com: Fnac, Redcats Group (La Redoute, Vertbaudet, Somewhere, Cyrillus, Daxon, Ellos, The Sportsman’s Guide, The Golf Warehouse and brands of the plus-size division), Conforama, CFAO, Puma and the Luxury brands of Gucci Group (Gucci, Bottega Veneta, Yves Saint Laurent, YSL Beauté, Balenciaga, Boucheron, Sergio Rossi, Alexander McQueen and Stella McCartney).

GE Money Bank belongs to the worldwide business division GE Money of GE (General Electric Company). In Switzerland, GE Money Bank is active in the vehicle financing, vehicle leasing, private loans, cards, insurance and saving sectors. The company, which is headquartered in Zurich, has approx. 800 employees and 25 branches across Switzerland. Further information can be obtained at www.gemoneybank.ch.

GE (General Electric Company) is “Imagination at work” – a diversified technology, media and financial service company that focuses on resolving some of the world’s most challenging tasks. GE’s head office is located at Fairfield, Connecticut, USA. Its range of products and services ranges from aircraft engines, power generation, water treatment, security technology through to medical technology and financial services and media. GE has customers in over 100 countries and more than 300,000 employees worldwide. In Switzerland, GE is represented with all six business divisions and some 1300 employees. Further information can be obtained at www.ge.com.

_{©2008 General Electric Company, All rights reserved.}