Conforama and GE Money Bank are Bringing a New Credit Card into The MarketZurich/Ecublens, 27 March 2008 – GE Money Bank and Conforama are reaffirming their 25-year partnership with the issue of a new credit card. The MasterCard, which can be used worldwide, will be launched in the summer. A high reward bonus program and flexible payment possibilities make the card particularly attractive for customers. Conforama, number three in the home furnishing sector in Switzerland, and GE Money Bank, one of the leading consumer finance provider, will be launching a new MasterCard credit card in the summer that can be used worldwide. Conforama customers will profit from the credit card’s attractive bonus program. Bonus points can be collected when using the card worldwide, inside and outside of Conforama. The credit card is the first credit card in the home furnishing and multimedia sector in Switzerland. With the issue of the new credit card, GE Money Bank and Conforama are affirming their successful 25-year partnership in the consumer finance sector. For Bernard Levet, Chief Executive Officer of Conforama, the new credit card is a milestone: “The credit card, which can be used worldwide, will open up new, flexible payment possibilities for our customers and at the same time let them participate in a unique loyalty program.” Richard Neff, Chief Executive Officer of GE Money Bank, the issuer of the credit card, asserts: “After many years of successful cooperation, we are deepening our partnership with a credit card that is absolutely innovative and customer-oriented for the Swiss market.” More information about the new credit card will be released along its launch in summer. GE Money Bank belongs to the global GE Money Bank division of GE. (General Electric Company). GE Money Bank operates in the areas of automotive financing, car leasing, private credit, credit cards, insurances and savings. The company has 800 employees and has its headquarters in Zurich as well as 25 offices throughout Switzerland. Further information can be found on www.gemoneybank.ch GE (General Electric Company) is „Imagination at work“ – a diversified technology, media and financial services company focused on solving some of the world's toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit www.ge.com. Conforama Switzerland comprises 13 stores in Switzerland with a sales area totalling 61,000 m². The company has 699 employees and generated sales of CHF 433.5 million in 2007. For more information: www.conforama.ch Conforama (a subsidiary of the PPR Group) is the number 2 in the home furnishings sector worldwide and the number 1 in France. Conforama today has a total of 247 sales outlets, 178 of which are located in metropolitan France and 10 in the so-called DOM-TOM (“départements et territoires d’outre-mer” / overseas departments and territories). Outside of France, Conforama has 59 stores in seven countries: in Spain, Switzerland, Portugal, Poland, Luxembourg, Italy and Croatia. 45 of these stores are run under the Conforama umbrella brand, 14 under that of Emmezeta. In 2007, Conforama generated sales of EUR 3.31 billion with its 15,000 employees. For more information: www.canalconfo.com About PPR Contacts for Media Relations: GE Money Bank Kommunikationsstelle Conforama Schweiz Marketing Conforama Schweiz ©2008 General Electric Company, All rights reserved. |  |
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